Bringing Japan closer, in greater depth. A travel media that shares the beauty of Japan as it really is.
Our Mission
OUR MISSION
Spot Japan Blog was created to share the beauty of everyday Japan with travellers around the world — from centuries-old festivals to the latest digital art, from neighbourhood diners to luxury ryokan. We publish practical, carefully researched stories on sightseeing, food, cultural experiences and transport from every corner of the country. Whether you are planning a weekend outing or a once-in-a-lifetime trip to Japan, you will find ideas here.
Three Things That Set Us Apart
THREE FEATURES
01
A local point of view
We report on the restaurants locals genuinely love and the viewpoints few visitors know about — places you will not find in the usual guidebooks.
02
Available in seven languages
Alongside Japanese, our articles are translated into English, Simplified and Traditional Chinese, Korean, Thai and Vietnamese, so visitors from abroad can read accurate information in their own language.
03
Kept up to date
From urban redevelopment to seasonal event schedules, we continually review our articles so the information you rely on stays current.
Editorial Policy
EDITORIAL POLICY
01
Accuracy and reliability
We visit the places we write about and confirm details with the businesses involved, publishing only facts our readers can act on with confidence.
02
Impartial and transparent reviews
Sponsored or advertising content is always clearly labelled. We are committed to honest, impartial advice.
03
Respect for local cultures
We honour the diversity of local traditions and explain their historical background, so that every visit becomes a richer experience.